#6: The Invitations Expert

A niche core competency of mine, a specialization that creates perceived value, is having made wedding invitations for the past decade.  In 1997 I started Middle Man’ing wedding invitations out of my college apartment; soon that evolved into my going to all the bridal fairs; then to working at the bridal fairs, working at a bridal magazine after college, etc…  I should rather start with having parents in printing, so growing up we had exactly this kind of stuff for chores.  And of course my description would be incomplete without mentioning my two degrees in hardcore grammar–that is to say, Latin Teaching and Spanish Teaching.  So I decided I would have an ad-directed business in the form of TheInvitationsExpert.com.  There I will dispense expert advice, adding value to the world, and wait for ad revenue.  There really aren’t too many sites like this, and I don’t believe any with my qualifications.  So check it out and see what happens…